SERVICES

EDIT/ DESIGN AND PRINT

Alistair Nicol PR & Design specialise in editorial planning, writing, design and editing of corporate and local authority newspapers, newsletters, magazines, brochures and leaflets.
Our discerning client list includes NHS Greater Glasgow and Clyde, South Lanarkshire Council, South Ayrshire Council and Ayrshire Chamber of Commerce and Industry.

More than 30 years in a host of senior journalistic positions has equipped Alistair Nicol with the unique blend of skills required to provide an outstanding service to clients who require their publications to read, look and feel like the real thing.
We pride ourselves on our exceptional writing skills, attention to grammatical accuracy, vibrant headlines and professional layout.

Inevitably this leads to publications that are attractive and readable and will enhance the standing and professional reputation of our clients.

There are many talented graphic designers who cannot write or even spell and even more accomplished writers who simply do not possess the necessary design or technical abilities.

One phone call or email can access all those talents and therefore all your edit, design and print requirements.

Initially, I would meet you to discuss your requirements and schedule, and to go over any content or design ideas you may have in mind.

If you're based more than 60 miles away, we would use the telephone, post and email in place of a face-to-face meeting so I will still gain an understanding of what you require.

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PUBLIC & MEDIA RELATIONS

Customers expect one thing from PR – reputation. Credibility for themselves and their businesses in competitive markets.

Managing your reputation and the public face of your company or organisation in the media is of major concern to most – or should be. There are few organisations that can afford to ignore their customers, so promoting your goods and services and accentuating the positive things happening in your company is an exercise that needs to be actively managed.
Alistair Nicol PR & Design will do this.

Successful Communications

Targeting the right media, with the right message, using the right words and pictures are the keys to a successful communications programme. Alistair Nicol PR & Design can effectively turn work-a-day experiences into news stories, and gain media coverage where none was thought possible.

Your customers want to hear about you

Many past and some existing clients clearly knew they needed PR when they approached Alistair Nicol PR & Design but most believed they didn’t have anything interesting to say. Some even believed that PR was about inventing fabulous stories about the company to get publicity (some still believe this).

Let us set the record straight. We have never met a company that did not interest, excite or amaze us (sometimes all three). The simple rule is: if it interests us, it will interest others. And if it is interesting, why invent?

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COPYWRITING

Great writing can make the simplest of stories come alive.
Alistair Nicol has more than 30 years experience in local and national newspapers and has used his varied journalistic skills to write and re-write some of the most memorable and poignant stories of the last 30 years.
He used his writing and design skills on Lennon, Lockerbie, the Falklands, Dunblane and the Heysel stadium.
Now those same talents are creating vibrant, useable copy for his PR clients.
With a sizeable contacts book and a knack of knowing when and where to place copy, his clients reap the benefits.

NEWSLETTERS 

While it is true a newsletter may not always be the most appropriate method of customer communication there are reasons why you may choose one over print advertising.
Newsletters go to a selected audience, making them more cost-efficient (especially when you have detailed information to impart) while satisfying the need of your customers for direct communication. The extra benefits of a customer newsletter start to sound like a bargain when compared to escalating advertising rates.
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